As a creative director, no two days look the same for Georgia Bramley. From cover shoots and campaign planning to back-to-back meetings and looming print deadlines, her schedule rarely slows down. But amid the constant pace of fashion media, carving out small moments of reset has become essential — and that’s where the Shark Beauty CryoGlow Under-Eye Cooling + LED Face Mask slots seamlessly into her routine.

Designed to work around busy schedules, the device combines infrared LED technology with cryo-inspired under-eye cooling system to deliver a range of targeted treatments in just minutes. Georgia begins with the Skin Sustain mode — a four-minute combination of red, blue, and infrared LED light designed to help maintain radiance. It’s the kind of quick but effective ritual that fits easily into the space between emails, fittings, and end-of-day admin.

For days that start early or end late, the Under-Eye Revive setting has become a go-to. Using temperature-controlled cooling technology with three chill levels, the treatment is designed to depuff, tighten, and refresh tired under-eyes in as little as five minutes — ideal before an event or after hours spent in front of a screen.