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Kaia Gerber’s first Marc Jacobs beauty campaign is here

17 February 2017

WORDS BY Fashion Quarterly New Zealand

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#Supermodel alert

Kaia Gerber has just shot her first campaign for Marc Jacobs beauty, and wow! 😍

The 15-year-old, who signed as the new face of Marc Jacobs Beauty back in September, is the daughter of former 90s supermodel, Cindy Crawford. ✨ #blessed #genetics ✨

The video for the beauty campaign, above, was shot by Katie Grand and Hype Williams and rocks a cool 80s vibe.

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me oh my @marcbeauty by #davidsims

A post shared by Kaia (@kaiagerber) on

Kaia sports some seriously big hair as well as a fluro-coloured leopard print bomber and the newest Marc Jacob’s beauty product – Highliner Matte Gel Eye crayon – makes this a crazy cool look. We’re obsessed.

If you thought colourful eye makeup wasn’t your thing, after watching this video we’re sure you’re going to want to give it a go.

Photos: Instagram/Marc Jacobs
Words: Emilia Mazza

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