Retinol is often hailed as the holy grail of anti-ageing ingredients — but for many it comes with a bit of confusion on how best, and how much, to use. IMAGE Skincare is here to challenge that concern with the launch of its AGELESS+ retinol collection. The globally renowned skincare brand introduces a highly customisable, results-driven system designed to meet your skin exactly where it’s at — and elevate it from there. The popular brand is already the number one spa and salon skincare brand in the United States.

The innovation behind the range

At the heart of the collection is IMAGE’s proprietary XOSM™ Technology — a delivery system that boosts the efficacy of retinol while reducing the irritation that typically comes with it. Think powerful performance without the peeling. This patent-pending technology encapsulates antioxidants such as vitamin C, ectoin, and astaxanthin-rich micro-algae, helping to reduce redness and irritation, while retinol gets to work improving texture, softening lines, and brightening tone.

Retinol, your way

Where IMAGE really sets itself apart is in the range’s versatility. With a tailored ‘step-up’ approach it caters to everyone — from first-timers to seasoned skincare pros. It does this by having six different formulas across two categories — pure liquid retinols and retinol complexes — each product offers a different strength and texture, allowing users to increase potency over time as their skin becomes more tolerant. It’s an intelligent approach to skincare that puts control and comfort back in your hands.