L’Oreal appoints Blake Lively

30 October 2013
By Fashion Quarterly

 

Blake Lively
Blake Lively

 

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L’Oreal is on a roll with its star acquisitions. Today Blake Lively, Hollywood’s rising star, has joined the celebrity line-up as a L’Oreal Paris spokesmodel. “She has become a beauty icon for a whole generation with her gorgeous gold-dipped hair, luminous gaze and drop-dead smile. Today this strong, charismatic and definitely glowing actress is joining the L’Oreal Paris family – and we’re so proud to welcome her,” says Cyril Chapuy, Brand Global President of L’Oreal Paris – who is clearly chuffed.

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