Kate Moss’ sister stars in Calvin Klein campaign

15 July 2014
By Fashion Quarterly
lottie-moss
Lottie Moss photographed by Michael Avedon, 2014.

Twenty one years after the controversial Calvin Klein ads that defined Kate Moss’ look, her younger sister Lottie has followed in her footsteps with a campaign for the jeans label.

The Calvin Klein Jeans x mytheresa.com capsule collection, of which the 16-year-old is the face of, comprises of eight classics reworked with modern technology, and is available exclusively through the online store.

Calvin Klein Jeans global director Kevin Carrigan said the capsule collection is all about nostalgia for the 90s.

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“It felt like the perfect time to re-issue the brand’s iconic hits to a new generation,” he said.

The collection includes the classic Kate Moss boyfriend tapered jean, the Brooke Shields high-waisted skinny style and the iconic CK sweats, t-shirts and denim jackets.

Justin O’Shea, mytheresa.com’s buying director, said the company had seen a resurgence in fashion towards the aesthetic Calvin Klein Jeans pioneered.

“For me there is one brand which epitomises clean American sportswear and denim – Calvin Klein Jeans.

“From the Herb Ritts photos of a then unknown model Kate Moss and rapper Marky Mark to the iconic Richard Avedon portraits of a dew faced Brooke Shields declaring ‘nothing comes between me and my Clavins’.”

The collection is available from July 16.

lottie-moss2
Lottie Moss photographed by Michael Avedon, 2014.

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