Why buying mum this floral fragrance will be better than a bouquet of flowers this Mother’s Day

9 April 2019
By Fashion Quarterly


While flowers will eventually wilt, this floral scent will endure.

Want to spoil mum rotten this Mother’s Day but struggling to find the perfect gift that shows her your true love and affection? A box of chocolates just doesn’t feel significant enough for everything she’s ever done for you, and while she loves receiving bouquets of flowers (who doesn’t?), it feels like the joy she would experience would be so fleeting. (And if we’re honest, our own ego is urging us to consider something long-lasting and sensorially triggering, so she thinks of us more often!)

With a positive and uplifting scent that could easily be described as “what dreams are made of”, Coach Floral Eau de Parfum is the only floral accessory mum will need—and want—this Mother’s Day.


The fragrance’s top notes include citrus Coeur, pink peppercorn and pineapple sorbet; indeed, the first words that come to mind are fresh and delicious. At the heart of the fragrance, rose tea, jasmine sambac and gardenia, coupled with creamy wood and musky afternotes, bring a lightness which will lift mum’s spirits rain or shine — after all, that’s the least she deserves.

Inspired by the classic tea roses that appear throughout the brand’s mainline accessories and leather handbags, the inside of the bottle is of equal importance to the outside; the delicate and feminine oval vessel is simple, chic and timeless featuring Coach embossing on the glass and a rose gold tone tea rose charm as the finishing touch. Mum will see it sitting on her shelf for months to come, reminding her each time of how thoughtful her offspring was last Mother’s Day… She’ll also get a timely reminder of you each time she spritzes the fragrance on herself!

A fragrance can represent your own personal history; it will be there when you are creating beautiful memories, and it can be relied upon to bring joy, with the promise of always making you feel special. This Mother’s Day, Coach Floral can also mark the beginning of a new era between mother and daughter, with it’s warm, summer-invoking scent being there alongside you while you create those memories together.

Coach Floral Eau de Parfum

This article is brought to you in partnership with Coach Floral Eau de Parfum.

The signature scent is available in three different sizes: 90ml, $168; 50ml, $132 and 30ml, $85. You can purchase this perfect present at Farmers, Smith & Caughey’s, David Jones, Ballantynes, H & J Smith and selected Life Pharmacies, in-store and online.


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