Estée Lauder announces price drop on iconic Double Wear formulas

2 May 2015
By Fashion Quarterly

Estée Lauder’s Double Wear Stay-In-Place Makeup SPF 10 is a firm favourite of women both in New Zealand and around the world, and to celebrate, the brand has announced that their international best-selling foundation will now be available at a new, lower price of $69.

 

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Double Wear Stay-in-Place Makeup SPF 10, $69, available in 24 shades

The price drop coincides with Estée Lauder’s “Love is in the Wear” campaign which focuses around the cult following that this foundation has attained thanks to its long-lasting 15-hour wear and the wide variety of shades available to suit every skin tone – making this a must-have for makeup artists the world over as well as women seeking flawless coverage.

 

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Double Wear Light Stay-In-Place Makeup SPF 10, $69, available in 10 shades

 

If you’re a fan of the rest of the Double Wear family, you’ll be pleased to know that this new $69 price tag also includes the lightweight liquid Double Wear Light Stay-In-Place Makeup SPF 10 and Estée Lauder’s first luminous long-wear BB cream, Double Wear All-Day Glow BB Moisture Makeup SPF 40.

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Double Wear All-Day Glow BB Moisture Makeup SPF 30, $69, available in 5 shades

 

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