Bare It All: How BONNIE’s glow-giving skincare is redefining beauty

8 September 2025
By Fashion Quarterly

Why going make-up free is the beauty shift of the season.

Glowing skin, quiet confidence, and a fresh take on beauty — it’s the season of less is more. This spring, we’re embracing a gentler, more intuitive beauty routine — one that prioritises skin over coverage, and glow over glam. 

Where once the idea of going barefaced felt radical, it’s now a quiet revolution. A counter-response, perhaps, to the hyper-filtered faces that dominate our social feeds — or simply the growing desire for authenticity in how we show up, both online and in real life.

What’s in place of heavy foundations and multi-step contour routines? Dewy, radiant skin that speaks volumes. But make no mistake: this isn’t about ditching beauty altogether; it’s redefining it.

Mary Oh
@mary_oh_
Maya Jade
@mayajadeloves

A new era of minimalism is emerging, rooted in skin confidence.

That’s where brands such as BONNIE are leading the glow-up. Known for merging tanning ingredients with skincare, BONNIE’s range offers a fresh-faced shortcut to that elusive ‘I’ve just returned from Europe’ energy. 

Our personal favourite is BONNIE’s GLOW Gradual Tanning Face Drops, providing a subtle yet striking soft veil of colour that evens tone, boosts radiance, and leaves skin looking — and feeling — healthier. No bronzer needed. And at the heart of its offering is GOLDEN Gradual Tanning Lotion, formulated for even the most sensitive skin, including those with eczema. 

Kasia Stanicich
@kasiaastanicich
Luca George
@lucageorgemusic

Rather than masking imperfections, it enhances what’s already there, delivering a warm, sun-kissed glow without streaks or irritation. Just take a look at these make-up free faces who have chosen to only wear BONNIE — each one a reminder that confidence doesn’t come from covering up, but from letting your natural glow lead.

After launching last year BONNIE has already carved out a new space in the beauty conversation. And with something new and highly anticipated arriving later this year (it’s still under wraps but we can’t wait!), the brand shows no signs of slowing down.

Here’s the real beauty of this moment: going make-up free isn’t about chasing perfection. It’s about reclaiming yourself — your time. It’s the confidence of knowing your skin doesn’t need to be covered to be seen. There’s power in simplicity. In stepping out barefaced and radiant, not because you have to, but because you want to. 

Troi Atkins
@troiatkins
Jane Joo
@imjanejoo

Shop Bonnie at: bonnieskin.com

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