Inspired by Mediterranean light and landscapes, Laing’s SS25 collection is grounded in a palette of dusty sage greens, crisp whites, and rich blacks – colours that whisper their elegance through subtlety. These timeless, weathered tones feel just as at home in New Zealand’s summer as they do on the streets of San Sebastian. Fabrics like breathable cotton and structured-yet-cool ramie were chosen for their ability to balance comfort with refinement.
FQ’s Creative Director Georgia Bramley invited us into her weekday rhythm, styling key pieces from the collection in a behind-the-scenes video that makes a case for getting dressed like a minimalist muse.
‘For me, this collection is about quiet confidence. Timeless pieces that anchor any capsule wardrobe, worn and loved season after season’ – Georgia Bramley
She starts with the Fine Alpaca Cardigan in Cream, layered over the Cotton Tank in Ecru, paired with the Simone Wide Leg Trouser – a head-to-toe cream look that feels tonal, modern, and unfussy. Later, she swaps in the Pleated Skirt in Pale Sage, proving these pieces work just as well at your desk as they do out for coffee. Designed for real life, these collection reflects an understated luxury – effortless to wear, beautiful to see, and made to move with you.



