Chanel and Marilyn Monroe

24 October 2013
By Fashion Quarterly
Two iconic names join forces to make history
Two iconic names join forces to make history. © Photo Ed Feingersh/ Michael Ochs Archives/ Getty Images

 

 FROM LEGEND TO TRUTH

THE STORY OF A FAMOUS QUOTE…

Once upon a time there was the most desirable woman of the 20th century…

Marilyn Monroe – the icon with a fresh sensuality – was the very essence of femininity. When she adopted CHANEL N°5, did she know what Mademoiselle Chanel had said of the bold fragrance back in 1921 : “I want a woman’s fragrance that smells like a woman” ?

Back then, the legend that this free and passionate woman wore nothing to bed but a few drops of CHANEL N°5 rocked the world. Her candid declaration of love for the quintessential feminine fragrance was there in black and white, in an article published on August 7, 1952 that accompanied her first cover of Life Magazine : “Marilyn, what do you wear to bed ? So I said I only wear CHANEL N°5.”

Today, that legend has become a reality. While perusing the archives on the star, the House of CHANEL discovered an unreleased recording capturing the spontaneous ambassadress’ original words.

Flashback on the soundtrack : in 1960, Georges Belmont, interviewed the star of the film “Let’s Make Love” by Georges Cukor. On the spur of the moment, Marilyn confirmed the sincerity of her love for N°5 : “You know, they ask me questions. Just an example : ‘What do you wear to bed ? A pyjama top ? The bottoms of the pyjamas ? A nightgown ?’ So I said, ‘CHANEL N°5’, because it’s the truth… And yet, I don’t want to say ‘nude’. But it’s the truth !”

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