I workout. I do my best to eat well. I love the skin I’m in. And I’m not ashamed of a few lumps, bumps or cellulite.. and you shouldn’t be either. #beautybeyondsize #lovetheskinyourein

A post shared by A S H L E Y G R A H A M (@theashleygraham) on Jan 25, 2017 at 6:41pm PST

Cellfies, anyone?

When Chrissy Teigen Snapchatted her cellulite last year, girls around the world let out a collective sigh of relief. Cellulite, as it turns out, happens to the best of us. The snap immediately went viral, and we all felt pretty good about our lumps and bumps for a moment.

A post shared by #1 Chrissy Teigen Updates (@chrissylunajohn) on Aug 17, 2016 at 2:10am PDT

The good feels lasted a few days before our feeds went back to being bombarded with picture perfect tooshes, but for one blogger, the message of body positivity needed a longer lasting push. YouTube vlogger and Instagram star Kenzie Brenna has made it her mission to make the celebration of cellulite a weekly occurrence, posting a photo of her own cellulite every Saturday and encouraging others to follow suit.

GOOD MORNINGGGG ✨☀️ So, today is #cellulitesaturday Let’s talk stats ok? These are pretty wild to me. 42% of girls in grade 1-3 want to be thinner 78 fucking % of 17 year old girls are unhappy with their bodies “Teenage girls are more afraid of gaining weight then getting cancer, losing their parents or nuclear war.” In 2013 the American Medical Association created a policy that really didn’t go anywhere, stating that the effects of digitally altering images to impressionable youth were so harmful they cause HEALTH PROBLEMS. I’m not fucking making this shit up people. And did it do anything? Nope. That’s why offering up my #realbody, unedited, unfiltered for you to look at, for trolls to rip apart, is important because we have LITERALLY FORGOTTEN WHAT REAL BODIES LOOK LIKE. To quote WIKIPEDIA “cellulite occurs in 80-90% of women, the prevailing medical condition is that it’s ‘merely the normal condition of many women.'” NORMAL. It’s fucking NORMAL. With stats above it drives me so hard so that way my future daughters and sons grow up with more real images of bodies around them than I did. To pray their mental and physical health isn’t as affected as mine was. #fuckyeahhhhh #thisbody #celluliteisokay #bodyconfidence #nobodyshame #recovery #bodyimage #bodyimageissues #cellulite

A post shared by K E N Z I E ⚡️ B R E N N A (@omgkenzieee) on Oct 22, 2016 at 6:34am PDT

Brenna’s #CelluliteSaturday has since gone viral, hitting a chord with women everywhere. And it’s no surprise — as it turns out over 98% percent of women actually have cellulite, but nobody, Brenna noted, was pointing this out.

While pretty much every image we see of a woman’s naked thigh is sans cellulite and smooth as a baby’s bum (which also have wobbles sometimes, just saying), it simply doesn’t make sense to shame girls for a feature of their body that the majority of us actually have too.

As Kenzie explained to People magazine: “But why? Women are genetically pre-dispositioned to it. Why am I being ashamed of something 90 percent of us have?”

Is There Such Thing As “Too Thick” ? #CelluliteSaturday #FromAnotherPlanet #EggHead

A post shared by Jada✨Kingdom (@ms.kingdom) on May 20, 2017 at 2:14pm PDT

“I use social media as therapy. I find things I’m insecure or vulnerable about and I post a picture and write about my thoughts. Cellulite naturally came up because I feel ashamed about mine.”

Since the launch of Kenzie’s #CelluliteSaturday, an outpouring of support has come from stunning women on Instagram who have found sharing their own (completely normal) cellulite to be a healthy, cathartic message of body positivity.

This does not decide my worth. This does not define my body. This is not the meaning of my life. This isn’t something to erase. This is apart of me, apart of you, apart of bodies. We are more than; Our cellulite. Our fat. Our scars. Our appearance. We are more than; Our traumatic culture attacking and commodifying our bodies. We are love. We are life. We are the absolute world. ✨✨✨✨ #staykindandloving #beyourownkindofbeautiful #cellulitesaturday

A post shared by K E N Z I E ⚡️ B R E N N A (@omgkenzieee) on May 6, 2017 at 6:49am PDT

Whether you feel up to posting your cellfies online like Kenzie or not, she does remind us of the importance of turning the practise of self-love into a weekly habit. So if you’re feeling not so positive about your body, take a leaf from Kenzie’s book and incorporate a bit of self-care into your routine — whether that’s heading out for a pedicure, luxuriating in a hot bath or taking your own cellfie for the gram.

Photos: Instagram