Beautify your scalp with the Actyva haircare range

16 June 2021
By Fashion Quarterly

Are your scalp and hair in need of soothing and hydration this winter? Fear not, FQ has found the perfect products for beautiful and healthy hair: Kemon’s Actyva haircare range.

PRODUCED IN PARTNERSHIP WITH KEMON
Supplied by Kemon

If your scalp and hair are feeling dry or experiencing irritation and damage this month, be gentle on yourself—they could be under stress from the cooler change in climate. 

Fluctuations in temperature, a lack of moisture in the air, and even wearing a cosy hat to keep warm can result in unwelcome dryness and sensitivitynot to mention dandruff. 

Thankfully, as we’ve found, Kemon’s Actyva haircare range can help you beat the winter blues. The Actyva range focuses on achieving a healthy scalp by combining traditional science and natural ingredients—a harmonious balance between tradition and innovation. 

We’re coveting two Actyva products this winter: the Nuova Fibra Mask and the Bellessere Oil—they soothe and transform the dryness and irritation synonymous with bad hair days. 

Read on to find out more about the Kemon brand, its Love Nature and ICEA Vegan Certifications, and why you should add the Actyva Nuova Fibra Mask and Bellessere Oil to your haircare toolkit. 

All about Kemon 

Established in Italy in 1959, Kemon haircare products are available in selected New Zealand salons and spas. 

Environmental sustainability is at the forefront of Kemon’s ethos. Not far from the Kemon headquarters in Umbria, Italy’s ‘green heart’, is an organic farm in the idyllic hills, used as an ‘open-air research lab’, which allows Kemon to test the best plant-based ingredients for its haircare. 

Kemon Actyva Nuova Fibra Mask

The Kemon Actyva Nuova Fibra Mask

The Actyva range brings together the functionality of science and the gentleness of nature—music to our dry and irritated scalps. 

When dry hair is left untreated, it can become brittle and break or fray easily. This is why Kemon’s Actyva Nuova Fibra Mask focuses on reconstructing the hair’s texture and strength through its innovative and patent pending ‘Bond Creator Complex’.

The Bond Creator Complex reconstructs bonds inside the hair, ultimately repairing the damage created over time and maintaining the cohesion of hair fibres.

The Actyva Nuova Fibra Mask is also simple to use: apply to washed and towel-dried hair, massage through, leave for five minutes, then rinse thoroughly.

We recommend using the Actyva Nuova Fibra Mask alongside the Bellessere Oil for the softest and shiniest hair all through winter. 

Kemon Actyva Bellessere Oil

The Kemon Actyva Bellessere Oil

Playing a part in ancient beauty rituals, hair oils have much-staying power today, thanks to their antioxidant and protective properties—not to mention the super shiny and luscious finish they achieve. 

The Actyva Bellessere Oil is a beauty nectar for all types of hair. It includes the valuable argan and flax oils, inspired by the age-old tradition of hair oils in the Mediterranean. 

The luxurious combination of ingredients in the Bellessere Oil help to regenerate, smooth and protect the hair, as well as soothe the scalp. Its ultra-light film makes it a beauty saviour, as it tames any frizz—all without weighing the hair down. 

The Bellessere Oil can be used in a number of ways, including 20 minutes before shampooing, on washed and towel-dried hair, before using a hair straightener or curling iron, or on dry hair for the ultimate pick-me-up. 

Even better, not only does the Bellessere Oil keep your hair soft and shiny, but it also doubles as a body oil, protecting and nourishing the skin to achieve an indulgent and velvety finish. 

Love Nature Certification

The Kemon Actyva Nuova Fibra Mask and Bellessere Oil are Love Nature Certified, a certification connected to a specific procedural guideline that Kemon has set upon itself to protect the environment and our health.

This means that these products are free from various ingredients that may be industry-standard, however, there are concerns that these ingredients may cause harm to the environment or our health.

To ensure compliance with the Love Nature Certification, the Italian Institute for Ethics and the Environment (ICEA) periodically performs audits to ensure adherence to the certification requirements. 

ICEA Vegan Certification

The Kemon Actyva Nuova Fibra Mask and Bellessere Oil are also ICEA Vegan certified, meaning that they don’t contain any animal or GMO-sourced raw materials, and nor are these materials used to manufacture them. 

The certification is subject to annual inspections and analysis to ensure the products continue to be animal friendly and suitable for vegans. 

Ultimately, the Kemon Actyva Nuova Fibra Mask and Bellessere Oil are two feel-good products for beautiful and soft hair that maintains health and hydration throughout winter, and are also kind to the planet. Here’s to healthy hair and scalp days all round. 

Shop the Kemon Actyva Nuova Fibra Mask here and the Bellessere Oil here

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