How art director and content creator Aki Curtis uses Lancôme’s skin screen to build her beauty regime

11 September 2023
By Fashion Quarterly

Three women, three skin types and a chance to experience a cutting-edge screening process to discover what lies beneath and what to do about it.

We live in a world in which artificial intelligence and machine learning is everywhere. At times, it can be unnerving, but it can also be used to our advantage. Take your skin, for example. So much of what we know about it is based on how we feel and what we see, but what about beneath the surface?

Lancôme’s skin-analysis tool Skin Screen helps to answer that question by harnessing cutting-edge technology into a revolutionary beauty-counter experience. Using AI, tri-polar light technology and computer vision algorithms, it measures eight key clinical skin parameters, including texture, redness, brown spots, visible and clogged pores, wrinkles and fine lines, firmness, hydration and UV effects, as well as three related to the eye area. Combining scientific authority and technological expertise, it allows you to see a version of your skin you don’t see in the mirror. And it happens just like that. All you need to do is position your chin and forehead in the right place, close your eyes — and you’re done. Minutes after the machine has analysed your images and your questionnaire data to detect and visualise your skin concerns, you’ll be presented with a personalised routine.

This dynamic machine has been a long time in the making. The algorithm has been trained on thousands of diagnostic images from data gathered from 20-plus years of research and innovation by Lancôme’s parent company L’Oréal. Armed with this extensive knowledge, the Lancôme Skin Screen can measure and score your skin accurately. Coupled with precision cosmetics, it gives you a deeper understanding of your needs and an ultra-customised skincare routine you can follow at home to help you reveal your skin’s full potential. We sent three women to try it out.

Aki Curtis, 38, art director & content creator

I’d describe my skin as mature, sagging and dry. I developed an obsession with skincare in my early 20s, after learning from my mum. She steams her face to open her pores and has all sorts of gimmicks, but I tend to stick to a five-step routine. I apply my SPF religiously — every two hours — but at the moment I’m most concerned about the aforementioned sagging and dryness. When your skin is dry, there’s no glow, it doesn’t look smooth, and dryness sometimes makes foundation look cakey.

The Lancôme Skin Screen was fascinating. I thought my main issue was sagging around my laugh lines, so I was surprised when the analysis said my main concern was my eye area. I was recommend two products for my eyes, so it’s a double eye-product situation! I hadn’t realised how dehydrated my eye area, was so it’s great to be able to identify and address that issue.

It was so quick — just a few minutes. It’s a small but mighty machine and the experience was eye-opening. You don’t expect that sort of analysis from a beauty counter. For me, it was a good wake-up call to get a different perspective. Coming from the experts, I feel confident that I can now look after my skin for the long haul.

I also love how tailored this service is. Having a regime customised just for you feels extremely special. I’m going to start using all of my Lancôme products and do everything recommended to me to ensure I get the best results.

Book your Lancôme Skin Screen

Skin Screen available at Farmers Albany & Farmers Sylvia Park.

This article originally appeared in Fashion Quarterly‘s Spring 2023 Issue. 

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