Curve Appeal: 10+ ways to master the hourglass trend

5 June 2025
By Natalia Didovich

Pay tribute to the art of the female form with cinched waists, plunging necklines, and sculptural jewellery.

If fashion’s current mood had a silhouette, it would be hourglass. Designers are redefining femininity with nipped waists, plunging necklines, and body-contouring cuts that feel both sensual and sculptural. Whether it’s the cinched tailoring at Emilia Wickstead or the sultry lines of Paris Georgia, the trend invites a bold celebration of shape. Accessories follow suit—think statement belts, architectural jewellery, and bags that echo curves. From quiet sensuality to full bombshell energy, this is about dressing for impact.

Shop the hourglass edit

SIR. ‘Maya’ pleated blazer, $633.
Jasmin Sparrow ‘Deco’ earrings, $550.
Georgia Jay ‘Boobie’ baguette, $530.
Emilia Wickstead ‘Vero’ dress, $1338, from Net-a-Porter.
Alaïa ‘Neo’ bustier belt, $2229, from MyTheresa.
Camilla and Marc ‘Cypress’ bodice, $720.
Alias Mae ‘Rhianna’ heels, $219.
Paris Georgia eyelet stitched detail top, $470.
Saint Valentine ‘Miro’ chain necklace, $126.
Emilia Wickstead ‘Clarine’ pants, $1062, from Net-a-Porter.
Ruby ‘Carmela Bow’ dress, $319.
Pandora organically shaped infinity ring, $189.

Runway imagery: Launchmetrics/Spotlight.
Product imagery: Supplied. 

This article originally appeared in Fashion Quarterly‘s Autumn 2025 issue.

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